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For centuries, the boutonnière has stood at the helm of masculine luxury— a classic embodiment of refinement, sophistication, and status. Uphold tradition your way with Fleur’d Pins.

Handcrafted in New York City in fabrics ranging from the finest cashmere to adorned leather, Fleur’d Pins propels the lineage of the boutonnière into the 21st century.

Fleur’d Pins are a timeless symbol for the well-dressed. Inspired by the fashion-forward debonair, our Fleurs elevate your style every day to your special day.

Founded in 2014 by New York City photographer Andrew Werner, Fleur’d Pins invites versatility into the sea of black and white that is men’s evening wear.

“I would photograph red carpets and black tie galas,” Werner recalls, “and every man's outfit was always the same— some variation of black tuxedo, white shirt, black bowtie.”

“Where was that something extra to showcase individuality?”

He and his team answered this question by handcrafting Fleurs, which Werner wore as he photographed events. Industry tastemakers quickly took note and began to commission Fleurs of their own.

It wasn’t long before the iconic Fleur’d Pins took their place on the other side of the lens.