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PrYzM is a New York City-based Pride fashion brand founded by Vogue-featured costume designer Laura Texter. PrYzM is dedicated to creating garments that are innovative, unique, and most of all, expressive. Each garment is created artistically and sustainably, like our hand-dyed rainbow fringe pieces or our up-cycled love t-shirts. Each item is slightly different, just like our customers! PrYzM donates a portion of their proceeds to the Trevor project, an organization focused on LGBTQ youth suicide prevention.